"Just when you think you know baseball, you don't." Yogi Berra
Some people never learn. Some people don't want to learn. Some people don't care to learn. Some people think they know everything. And some people just wing it.
There are different viewpoints on the advanced preparation you should do with a client. Most will tell you to get as much information as you can, knowledge is power, be prepared, know all you are able to know about them, their business, their industry, their problems, their competition...so you appear as a resource and a subject matter expert. All to gain trust.
Is this the right way to approach a client?
No comments:
Post a Comment